Ryan Sauer loves to be the center of attention, its half the reason he loves lecturing so much. Ryan is called “Sourz” by his close friends from the late 90’s and “Ryan” by everyone else that met him post Y2K.
The strange thing is Ryan grew up with little to no technology in his life, his parents were so slow on the digital revolution that Ryan went from Betamax to DVD, never knowing the true joy of VHS.
So how does a boy born technologically challenged, grown into a man worthy of lecturing Marketing masters students at Wits Business School? Beats us.
Ryan loves digital marketing like fat kids like candy.
In 2009 he decided at the age of 22 with his vast expanse of wisdom in industrial psychology and HR management to open a digital consulting agency in JHB (bright idea) and has grown his operation from 2 clients barely spending enough to buy a bag of chappies, to over 74 clients spending just enough to buy 2 bags of chappies.
Ryan’s agency specializes in customized digital solutions that generate results for their clients with a measurable ROI.
Some of the services Ryan offers include:
- Website design and development (baai Mooi!)
- Search Engine optimisation
- Paid advertising
- Social media management and campaigns
- Email marketing
- Customer retention management software
- Powerful reporting tools
We also specialize in:
- Audits
- Research studies
- Consulting
- Training
- Pure reporting
So if you need an agency that is small, agile and has moderately attractive people you don’t mind meeting with, give us a shout.
CONTACT
082-788-2249
Email : ryan@searchoc.co.za
3rd floor 5 Sturdee Avenue, Rosebank, Johannesburg.
Twitter @searchoc
Last week I was challenged to use the new iPad Air 2 for everything I would normally use my iPhone and laptop for; from Microsoft Excel to Instagram with the exception of making calls. The thought of relying solely on the iPad Air 2 was more challenging than it really was. Editing my spreadsheets was a breeze and syncing them with Dropbox was seamless. This process has inspired me to back up my work more regularly.
Some of the features I love are as follows:
- Size: The iPad Air 2 is super thin; it weighs under 500 grams which is great for taking to meetings as well as watching videos.
- Display: The Retina display is far superior to the previous iPad 1. It uses more contrasting colours and has almost no reflective display.
- Battery: The battery lasts up to 10 hours, which keeps me from having to plug it in at awkward times.
Features I miss:
- Whatsapp isn’t there. This week without the use of my phone made me realise just how much I use this app.
- The Silent button isn’t there; I was unable to ‘silence’ my iPad Air 2 as the button is no longer on the device. This comes in handy during meetings especially.
In summary, I won’t be getting rid of my Macbook Air any time soon as it simply has all the features that I use on a daily basis. The iPad Air 2 is perfect as a lightweight, good-looking and efficient piece of hardware that I believe can be used in conjunction with my iPhone.
Apple has done it once again!
ps.. the camera and slo-mo function is epic!
Your marketing plan should provide a comprehensive blueprint of the business, its market and associated market activity, its position in the market, target and expected customers, offerings, competition, solutions and contingency plans.
Using Spillly’s Marketing plan template can save you a lot of time in creating your own marketing plan
Our Friends over at Cerebra have recently posted this smart guide to LinkedIn.
There are some very valuable lessons in this document that I know are valuable to your business.
Click here to download: Guide to LinkedIn
Ask any consultant, business adviser or successful business owner what you need when starting or developing a business? The answer will invariably include “A Good Marketing Plan”.
It is certainly the case that if you want to successfully build a business, a plan of where you are going is essential.
But it can be little help if this plan is simply an overview of objectives and strategy. It is important that the plan is a practical document, actively used in the ongoing management of the business, rather than a nice report that sits on a shelf gathering dust. Over many years working with clients in developing effective Marketing Plans, I have found that the SOSTAC Model developed in the 1990’s by PR Smith is difficult to beat.
It is a straightforward model that goes systematically through the steps to build a marketing plan, and helps to ensure that all relevant factors are considered, without the need to go into excessive and expensive detail. The model then continues to look at the practical issues of putting the plan into practice.
DOWNLOAD this working tool below:
Developing a marketing communications plan using the SOSTAC model | Growing Pains from Brent Spilkin
